KUWAIT NATIONAL CINEMA COMPANY
Cinescape KNCC is the first cinema company in the Middle East, and the largest in Kuwait. To fend off new competition KNCC worked with Hoofcase to rebrand Cinescape and rethink the the consumer experience to reconnect Kuwaiti’s with the brand’s heritage.
-English & Arabic Brand Identity
-in-cinema tech naming
-UI Design/Web design
-in cinema communications
English and Arabic brand identity design for the Middle East’s first and Kuwait’s largest cinema company. Cinescape/KNCC has 13 locations in Kuwait and is expanding into Saudi Arabia. Hoofcase worked with Kanter International to redesign the cinemagoers experience to give Cinescape the edge over competition.
Much of our focus on this project was working to modernize internal processes and perspectives of the corporate teams to empower them to deliver the cinema experience the consumers expect.